Essential Tips to improving your Web Design

1. Have a Plan

One of the most important stages and oftentimes consuming tasks of building a website is the Planning Phase. We Discusse about Essential Tips to improving your Web Design If you neglect to plan a project thoroughly, the odds of an unhappy finished project are at a greater risk.

Before getting started on any project, it’s important to collaborate and make sure everyone has a clear vision before moving forward. Having a concrete plan and identifying potential red flags is the best way to prevent scope creep, which may affect budgets and deadlines down the road. Let’s take a deeper dive into how the Planning Phase progresses.

2. Use the Right Images

Once your visitors land on your site, do they know what to do next? They won't know what pages to view or actions to take if you don't provide them with some sort of direction.

Call-to-action buttons are one of the many elements that indicate the next step user should take on a page. While many of us know that, it can be easy to fail to accurately use them to guide users through your website.

3. Structure your website

Decide what pages you’ll be using and what features will be on each one. Most websites have an About and Contact page, but the pages you use should meet your business’ needs.

4. Define Your Target Audience

What are the demographics of the audience you are trying to target? Understanding your target market is vital to creating plans for a website that will appeal to them. Do your research, create buyer personas and analyze your competition.

It's also a great idea to look at websites that your target market might visit. Make notes of what you like and what you don't like.

5. Don't Underestimate SEO

It’s best practice to always keep SEO in mind as it directly impacts your online performance and success. There is no better time to focus on SEO than when you are building your website as it can help save you a lot of time in the long run. Knowing what keywords you want to rank for makes it easier to incorporate it into your site design and architecture.

If you don’t already have a solid list of keywords, check out Google Keyword Planner.
It’s also extremely important these days to have a mobile-friendly or responsive website as Google ranks them higher.

6. Plan for Content

It’s best practice to always keep SEO in mind as it directly impacts your online performance and success. There is no better time to focus on SEO than when you are building your website as it can help save you a lot of time in the long run. Knowing what keywords you want to rank for makes it easier to incorporate it into your site design and architecture.

If you don’t already have a solid list of keywords, check out Google Keyword Planner.
It’s also extremely important these days to have a mobile-friendly or responsive website as Google ranks them higher.

7. Develop Use cases and Sitemap

Building out a sitemap helps to organize the content you want to have on your website. It builds the foundation of the pages you want included. When building out your site map your goal should be to keep it as intuitive and simple as possible. However, it’s important that all of the features and functionality are outlined.

8. Stay Mobile Friendly

When we talk about mobile-friendly websites, we mean that a website looks and functions great on any mobile device, like a smartphone or a tablet. About 91 percent of mobile users say access to content is critical. That means many may consider leaving a site if they’re unable to find what they’re looking for.

9. Test it out

Testing is important for getting out bugs out and catching details that you might have missed initially. Make sure your website shows up the way you want it to in all browsers, including Chrome, Firefox, Internet Explorer, and mobile web browsers like Safari and Opera Mini. Test it on your cell phone, your tablet, and your colleague’s cell phones and tablets too.

10. Maintain your site

You should also have a plan for maintaining the website, such as who is responsible for posting new content or monitoring site security. And of course, get feedback from your users. Feedback is a valuable tool for improvement.

Planning a website ahead of time is just as important as planning anything else in business, yet this step often gets overlooked by those anxious to claim their piece of internet real estate.

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